NPV Solar – Case Study
“It becomes a no-brainer when you look at the value you’ve driven to us in such a short time.”
🎥 Watch their story:
Client Overview
Company: NPV Solar
What they do: Commercial solar developer managing full capital cost and system maintenance
Team size: ~10–50
ICP: Land/property owners with over 20,000 sq. ft. of roof or ground space
Why they came to us: They needed high-quality conversations with qualified landowners across multiple regions to expand their project pipeline efficiently
The Problem
NPV Solar had a compelling value proposition but lacked a structured outbound system to identify and reach qualified property owners. Their internal outreach was manual, inefficient, and generated few results. They needed a scalable and precise lead generation process to secure large solar development opportunities.
What We Built
Targeting: Focused on property owners across North America with over 20k sq. ft. of space, pre-qualified by region and zoning
Messaging: Personalized based on geography, property type, and potential solar compatibility
System: Created high-conversion outreach cadences, clear CTAs, and automated inbox setup to drive consistent founder conversations
The Results
20+ qualified leads in the first 6 weeks
88 total leads generated in the first 3 months
High reply and meeting rates, driven by strategic messaging iterations and close collaboration
Leads in USA, Canada, and Mexico, with multiple active conversations progressing to site agreements
Client Testimonial
“It becomes a no-brainer when you look at the value you’ve driven to us in such a short time.”
— Jamie Cox, CEO of NPV Solar
Next Steps
Converting warm leads into active solar development agreements
Launching targeted outreach into new U.S. regions with high solar incentives
Testing campaigns aimed at property management groups and facility operators
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