How Tiny Tasty Landed an Enterprise Deal and Maxed Out Production in 40 Days with AI Outbound

Almost unbelievable ROI… we landed such a big client we maxed out production for a year.
— Daniel Matalon | Co-Founder

🎥 Watch their story:

Client Overview

Company: Tiny Tasty
Industry: Food Tech / Ingredients
Team Size: <10 data-preserve-html-node="true" employees
ICP: R&D, product innovation, and procurement leads at frozen yogurt brands, candy manufacturers, and supermarkets
Why They Chose Danish Lead Co.: Tiny Tasty had a patented nano-sugar technology with massive market potential but lacked an outbound system to reach decision-makers in major food brands.

Challenges Before AI Outbound

Tiny Tasty relied on referrals and word-of-mouth in a competitive industry. With no structured outreach or list-building process, the team couldn’t reach qualified buyers at scale. They needed a precise, data-driven outbound strategy to generate high-value conversations with major food companies.

Our AI-Powered Outbound System

We built a complete outbound engine from the ground up — designed for speed, clarity, and scientific positioning:

  • Targeting: Identified R&D and procurement leaders at food manufacturers and frozen dessert chains in the U.S. and EU.
  • Messaging: Clean, technical, and outcome-focused copy highlighting key differentiators: 80% less sugar, clean-label ingredients, and zero artificial sweeteners.
  • System: Fully operational within 10 days — new domains, warmed inboxes, enriched contact data, and scalable message personalization.

Results

✅ 23 warm, high-value leads in the first 40 days
✅ 1 enterprise deal so large it maxed out production capacity for 12+ months
✅ Multiple pilot discussions initiated across North America and Europe
✅ A scalable outbound engine capable of fueling long-term partnerships

Tiny Tasty secured a transformative deal and validated outbound as a core channel for future growth.

Client Feedback

“Almost unbelievable ROI… we landed such a big client we maxed out production for a year.”
Daniel Matalon, Co-Founder of Tiny Tasty

Tools & Stack Used

Clay – Food industry enrichment and targeting
Smartlead – Sequencing and inbox management
Apollo – Contact sourcing and role-based segmentation
FI Navigator – Market intelligence for R&D targeting
BuiltWith – Technology and brand validation

Key Learnings

  • Insight 1: Technical clarity in messaging drives conversion in B2B food tech.
  • Insight 2: Even early-stage startups can land enterprise deals with structured outbound.
  • Insight 3: AI-assisted personalization scales credibility and engagement simultaneously.

Next Steps

  • Expand outreach to new food categories like confectionery and bakery
  • Increase production capacity to support growing demand
  • Scale outbound to additional European markets

Want Results Like This?

We build AI-powered outbound systems that generate qualified meetings — not just opens or clicks.

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Frederik Jakobsen — Founder & CEO, Danish Lead Co.

Frederik Jakobsen is the Founder and CEO of Danish Lead Co., where he builds outbound systems for B2B companies, private equity firms, and advisory teams. His work focuses on AI-assisted targeting, relevance-driven outreach, and generating qualified buyer and founder conversations.

https://danishleadco.io/author/frederik-jakobsen
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